O&A Masthead

Editorial Calendar 2018

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Telephone: (714) 563-9300 Fax: (714) 563-9310


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O&A Marketing News Mechanical and Technical Requirements

O&A Marketing News Advertising Rate Card

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O&A Marketing News Media Kit 2018


Download a pdf of the 2019 media kit.

O&A Marketing News Media Kit 2019


O&A is an abbreviated form for Oil and Automotive Service Marketing News. It is a property of KAL Publications, Inc. Editor/Publisher: Kathy Laderman. Administrator: Karen Laderman. Advertising Sales: Victoria Kemsley, Becky Jones.


The O&A Marketing News, first published in 1967, is a newsmagazine whose editorial focus is the marketing segment of the petroleum industry in the 13 Western United States. Stories and photos published in the O&A are primarily about the people and companies involved in supplying and marketing of petroleum products and transportation fuels. Our coverage also includes the alternative fuel, carwash, quick lube, and convenience store industries – businesses commonly associated with retail fueling operations – and trends that impact the Western marketplace.

Our 4,000-plus readers occupy all sectors of the industry: gasoline station, carwash, convenience store owners and operators, petroleum wholesalers, equipment manufacturers and distributors, contracting and service companies, major oil companies and more.

Prominent features of the paper include:

All these features combine to provide a unique insider's look at the industry we cover.


The O&A Marketing News is printed every other month starting in February. One extra issue is printed in September for a total of seven issues per year. The paper closes two weeks prior to printing and all materials are due one week prior to printing.

Deadlines for 2018
Month February April June August September October December
Space Saved: 01-16-18 03-06-18 05-08-18 06-12-18 08-07-18 09-11-18 11-06-18
Copy/Art Due: 01-23-18 03-13-18 05-15-18 06-19-18 08-14-18 09-18-18 11-13-18
Press: 01-30-18 03-20-18 05-22-18 06-26-18 08-21-18 09-25-18 11-20-18

FEBRUARY – A special section about the big Western Petroleum Marketers Association Convention and Convenience Store Expo, to be held Feb. 20-22. The convention is returning to the Mirage Hotel in Las Vegas, Nevada, and the issue will have additional distribution at the show.

APRIL – This issue will offer a preview of the Washington Energy & Convenience Store Convention, to be held in the Suncadia Resort in Cle Elum, Washington on June 18-21, as well as coverage of recent meetings, including pictorial highlights of the events at the WOMA Convention.

JUNE – A preview of the Oregon Fuels Association Annual Conference with additional distribution at the show as well as photo highlights of recent events.

AUGUST – A huge section devoted to the annual Pacific Oil Conference which will be held September 4-6 at the J.W. Marriott Hotel at L.A. Live in Los Angeles. This is one of the biggest issues of the year and a must to reach oil jobbers, service station operators, and convenience store operators in California and the West.

SEPTEMBER – This issue will offer a preview of the upcoming Western fall shows including the meeting of the Colorado-Wyoming Petroleum Marketers Association and the Arizona Petroleum Marketers Association as well as pictorial highlights of recent events.

OCTOBER – The issue will feature a preview of the NACS Show and the Petroleum Equipment Institute Convention, the joint conventions of the convenience store industry and petroleum equipment industry scheduled for October 7-10 at the Las Vegas Convention Center in Las Vegas, NV. This will be the 17th joint trade show between NACS and the Petroleum Equipment Institute Convex and will be of great interest to all petroleum marketers and convenience store operators as well as petroleum equipment distributors and manufacturers. With the added participation of the Petroleum Marketers Association of America, it's an issue you'll want to be in.

DECEMBER – The year-end issue with 100 or more business card holiday greetings and a complete calendar of events for the year 2019. It is always a well-read issue and a great way to thank your customers and colleagues and to end a successful year.

Serving the 13 Western States, the World's Largest Gasoline, Oil, Fuel, TBA and Automotive Service Market